Every job end to end, with the phone going all day
Exmoor Glass & Glazing is a family business, four of them in total, built after Ashley left a long stint with another glazing firm to go out on his own. Two and a half years in, it runs on a mix of contract and local work: holiday park and school contracts, traditional glazing on National Trust properties, plus residential repairs and a steady trade supplying cut glass to people who fit it themselves.
The problem was never demand, it was the phone. Ashley handles each job end to end, from the first call to measuring up, quoting, chasing the quote and fitting the glass. Every call that came in while he was up a ladder was a decision between the customer in front of him and the one on the line, and in glazing the caller with a broken window rarely waits. “We didn’t want to miss any calls,” as he put it. He would have settled for a name and a number.
Found on Facebook, live in about five minutes
Ashley found Cyberstaff in mid-August, scrolling past a Facebook ad. He looked at the alternatives, compared pricing, and decided to give it a go. Setting it up took roughly five minutes: he pasted in his website, and the AI Receptionist pulled the detail about the business straight off it.
What convinced him was the test calls. “I was that amazed at how much detail it took from my website,” he says. It was talking back to him on the first try, and easy to adjust from there. He is the first business in his area running anything like it.
£1,500 of work in the first two weeks
Almost everything the AI Receptionist takes now turns into something. Jobs range from a £120 hack out, cutting old glass and putty out of a timber frame, to a full house of glazing, so a single captured call can be worth a great deal more than the month costs. Two weeks in, Ashley puts the new work won at around £1,500.
The difference is the head start. Instead of ringing back cold, Ashley calls with the name and the reason for the call already in hand, and he reckons nine times out of ten the details are spot on. Between the home phone and the mobile the business fields somewhere between 50 and 80 calls in a busy week, and none of them now land in a voicemail box nobody uses.
Next: a 24/7 emergency line for contract clients
The next step is emergency call outs. Exmoor covers a wide patch, and Weston-super-Mare is a good hour from Minehead, so the useful question is not just that a window is broken but whether the site can board it up until morning. Ashley plans to give contract clients a dedicated emergency number, with the AI Receptionist asking exactly those triage questions before anyone gets in a van.
That is a straightforward change: the platform supports separate agent configurations on separate numbers, so one can be tuned for out of hours emergencies and another for standard daytime enquiries, on the same account. With his wife Mary moving into the workshop full time and the contract book growing, Ashley is treating it as permanent infrastructure. “It’s part of our system now.”
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